FAR
Unlocking Research for Growers
Foundation for Arable Research (FAR) is a levy-funded organisation that carries out research to support growers around NZ.
Problem
FAR had built up decades of valuable agronomic research, but most of it sat buried in lengthy reports and PDFs. Farmers and even FAR’s own researchers struggled to access the insights they needed, when they needed them.
As a result, engagement with FAR’s research library was low — meaning knowledge that could drive better farm decisions wasn’t reaching the people who relied on it most.
Solution
Caitlyn was embedded into FAR’s platform as a white-labelled AI assistant in FAR’s own brand and tone. Farmers can now ask natural language questions and receive clear, accurate answers drawn directly from FAR’s research base. Built-in guardrails ensure the assistant never recommends products, aligning with FAR’s independent role.
Behind the scenes, Caitlyn delivers:
Accuracy you can trust
Every answer links directly back to FAR’s vetted research.Domain intelligence
Ontology-powered understanding of agricultural nuance, like when “ryegrass” is a crop versus a weed.Seamless integration
Embedded as part of FAR’s website, so the experience feels fully native.Analytics for impact
Insights into which topics farmers search most, helping FAR identify gaps and better serve its audience.
Impact
With Caitlyn, FAR’s research library has gone from a static archive to a living knowledge hub. Farmers now engage more actively, researchers trust the accuracy, and insights once buried in reports are found in seconds.
Increase in engagement with FAR’s resources
50%
Decrease in time to find answers
90%
Organic impressions from media coverage
4,5m
“With the Ask FAR app, I can get my phone out and get answers straight away. It’s great, it’s accessible and easy to use.”
Martin Skerr
Owner of Riverview Farm
Caitlyn’s secure, flexible APIs let you embed high-trust AI wherever it creates value, fully white-labelled to match your experience and brand.
Caitlyn’s secure, flexible APIs let you embed high-trust AI wherever it creates value, fully white-labelled to match your experience and brand.
Technology
Caitlyn runs in FAR’s private AWS environment, ensuring data sovereignty, privacy, and compliance while maintaining performance at scale. Built-in analytics show which topics farmers search most and where knowledge gaps exist, helping FAR refine its research. Together, AWS’s secure infrastructure and Caitlyn’s intelligence layer deliver accuracy, scalability, and trust.
Bring your platform’s potential to life
Discover what’s possible when Caitlyn meets your data.